Intensity of Rivalry (one of Porter’s Five Forces)

Intensity of Rivalry (one of Porter’s Five Forces)

The strength of rivalry among rivals in a market relates to the level to which businesses within an industry place pressure on each other and restrict each profit potential that is other’s. If rivalry is intense, then rivals want to take profit and share of the market in one another. This reduces profit potential for all firms within the industry as a result. Læs videre “Intensity of Rivalry (one of Porter’s Five Forces)”